There’s a new gender gap in town, and this time, women are leading the way.

The Great Resignation and Great Re-Evaluation are causing women to rethink their careers in bigger ways.

While some women are quitting their jobs for better opportunities, more flexibility, and higher pay, other women are quitting from burnout, childcare needs, or other wellbeing priorities.

Whether you're reaching the next level in your career, turning your side hustle into a full-time gig, or preparing to break into a new industry, making a career change can be challenging without support.

You know you have the talent and the skills to run a business based on your passions and expertise, and it’s been on your mind for years.

But... when it comes down to starting that business?

You’re stuck in analysis paralysis, wondering what you need to do first (or next) to get your business up and running.

You're procrastinating, waiting for the "right" time, or for the "right" offer to come to you.

You're wondering if you really have what it takes to be your own boss.

Thinking about all the things you need to do (and learn) to start your business? It just seems nearly impossible.

It is possible to turn your strengths and passions into a thriving business, and I’ll show you how in three simple steps.

You know that feeling when you flip the page to a new chapter, or the smell of a used book, that can instantly transport you to a different world?

I love that feeling!

That’s why I’m Team Physical Book all the way.

There’s something so satisfying about closing the book at the end of a great reading sesh, especially if you’ve had an ah-ha moment or learned something important.

Whether you’re Team Kindle or you love having a real book in your hand, reading is an incredible way to flex your mental muscle.

I also love sharing what I’ve learned in books with others – for better or worse, you benefit from my Input strength and extreme book collection.

So in the spirit of a new year, I’d love to share the lessons that shaped my life last year from five must-read books.

It’s that time of year again!

You know, that end-of-the-year bustle where in between holiday shopping, too many desserts, and in person or virtual family gatherings, you realize you haven’t achieved half of what you set out to do.

You look at your vision board or planner and sigh, wondering if you’ll ever reach your ideal weight, ideal income, or ideal relationship goals. 

After another challenging year, it’s easy to jump to the negatives – the things you haven’t completed, forgot to do, or messed up.

Luckily, this is the time of year where any day can be a fresh start.

Where you can dream big and think about who you’re becoming in the new year.

As a business owner, putting yourself out there is part of the territory.

And when you put yourself out there as a business owner, a lot of feelings can come up. You might not feel good enough, or you might think “who am I to do this?”

When you talk about your services, put out a new blog or social media post, or any kind of marketing in general, you’re putting yourself out there.

You’re putting that line in the sand and saying, “I’m out there now,” when you launch your website or Instagram account.

When you start posting about the topics you’re an expert in, or the topics you’re passionate about, now you’re really out there.

And this is where your confidence or lack thereof will enable you or hold you back. You either have the confidence to keep going and being consistent or, something happens and you’re ready to give up.

Maybe you’re afraid to put yourself out there in the first place, so you avoid writing a new blog post or social media post.

Or maybe you did put yourself out there and something happened – you got negative feedback or comments, or no reaction, so it makes you hesitant to keep going.

You might think, “is anyone even reading this? Does anyone even care? Why am I even doing this?”

Spoiler alert: it’s important to be consistent with putting yourself out there. And it all comes back to managing your emotions.

So many business coaches out there are encouraging you to “charge your worth.”

That kind of advice might work for white men, but for women who have been conditioned to measure their worth based on external factors, it’s anathema.

For centuries, women have been taught to measure their worth based on how they look, how they keep their house, how well-behaved their children are…

And now, with more than 51% of businesses being owned by women, we’re now measuring our worth based on the income we bring in or how many clients we enroll.

This needs to stop.

It’s time for women to stop taking advice from the very people who make us question our worth in the first place.

Because you are worthy. Period.

You know the drill – as soon as you come up with an idea for a new program or offering, you have a million reasons why it won’t work or why you can’t do it.

You worry that no one will buy your new online course or enroll in your amazing group coaching program.

You spend hours tweaking your Instagram posts or emails, trying to get the perfect message across.

You lie awake at night wondering if you’re really cut out for this.

You fear you’ll never make enough money - or have enough courage to work your business full time, because deep down, you believe you’re not good enough.

You know what you need to do to grow your coaching business. You’ve learned the strategies and the how-tos, yet something is holding you back from really putting yourself out there.

“Who am I to start a business?”

“There are already thousands of coaches/consultants/business owners out there – what makes me so special?”

“Who would want to work with me?”

Do any of those questions seem familiar?

We often doubt our uniqueness, especially when we see so many people doing what we want to do.

You might also downplay your strengths, assuming everyone can do the same things you can do.

That couldn’t be farther from the truth!

Your strengths are part of your unique blueprint – they’re the skills, thoughts and behaviors that come most naturally to you.

And you can leverage this uniqueness to stand out in your business, attract your dream clients, and make the impact you long to make in the world.

Have you ever dreamed of starting your own business?

Women make up about 36% of business owners around the world, and the number of women-owned businesses have increased by 114% over the last 20 years.

With so many small businesses out there, especially in the coaching, health and wellness, and consulting industries, it’s important to set yourself apart.

Starting a business that’s aligned with your strengths and passions is one way to stand out from the crowd and attract your dream clients.

Using your unique blueprint, you can start a business that works for you, instead of trying to fit yourself into someone else’s mold.